Effective Date: 15 Oct 2025
Genscent (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website https://genscent.co.za, purchase products, or engage with our scent personalization services.
- Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, phone number, billing/shipping address, and other identifiers you provide voluntarily.
- Purchase Data: Product selections, order history, payment details (processed securely via third-party providers), and delivery preferences.
- Fragrance Preferences: Responses to scent quizzes, product reviews, or personalization tools used on the site.
- Technical Data: IP address, browser type, device information, pages visited, and usage patterns.
- Cookies and Tracking Technologies: Used to enhance user experience, analyze traffic, and support marketing efforts.
- How We Use Your Information
We use your information to:
- Process orders and deliver products
- Provide personalized fragrance recommendations
- Respond to inquiries and provide customer support
- Improve website functionality and user experience
- Send promotional communications and scent updates (only with your consent)
- Analyze customer behavior to refine product offerings and marketing strategies
- Comply with legal obligations
- Sharing Your Information
We do not sell your personal data. We may share it with:
- Service Providers: Payment processors, hosting services, delivery partners, and marketing platforms
- Analytics Partners: To understand user behavior and improve personalization features
- Legal Authorities: When required by law or to protect our rights
- Business Transfers: In the event of a merger, acquisition, or asset sale
- Data Security
We implement appropriate security measures to protect your data, including encryption and secure server infrastructure. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute protection. - International Data Transfers
If you access our website from outside South Africa, your data may be transferred to and processed in South Africa, subject to applicable data protection laws. - Children’s Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal information from minors. - Your Rights
You have the right to:
- Access the personal data we hold about you
- Request corrections or deletions
- Withdraw consent for marketing communications
- Opt out of personalized profiling features
To exercise these rights, contact us at: info@genscent.co.za
- Changes to This Policy
We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date.